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Integrated Business Development Strategy - The Business Development Continuum
An integrated approach Business Development Strategy combining processes, systems and content across every stage of your customer's...
Thomas List
Mar 254 min read
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My 2024 Business Development Strategy Review
2024 Review 𝗜'𝘃𝗲 𝘀𝗮𝘁 𝗱𝗼𝘄𝗻 𝗮𝗻𝗱 𝗮𝗻𝗮𝗹𝘆𝘀𝗲𝗱 𝟮𝟬+ B𝘂𝘀𝗶𝗻𝗲𝘀𝘀 D𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 S𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗽𝗿𝗼𝗷𝗲𝗰𝘁𝘀...
Thomas List
Jan 132 min read
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The Martech ROI Dilemma: Growing Spend, Disappointing Returns, and the Need for an Integrated Business Development Strategy
Highlights from the 33rd edition of The CMO Survey , directed by Professor Christine Moorman of Duke University’s Fuqua School of...
Thomas List
Jan 102 min read
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How to Build an Effective Partner Strategy for Accelerated Sales Growth
Strong partnerships lead to satisfied customers and shared success faster at lower individual costs.
Thomas List
Jan 73 min read
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The Core of Your Content Strategy
A content strategy is more than just a collection of blog posts or social media updates.
Thomas List
Nov 29, 20243 min read
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