I 'Teach to Fish'

Business Development Strategy

I was privileged to work with some of the tech industry's most successful leaders and businesses across product development, marketing, business development, delivery and customer success. Today, I share my experience and the latest best practices to help organisations achieve sales growth through an integrated business development strategy. I offer bespoke assessments, heatmaps, improvement plans and transformation guidance for B2B companies.

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Over the past two decades, I have witnessed success and failure across various business lines in dynamic and efficiently managed organisations.

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My journey through the technology industry has encompassed various roles, including

• sales,

• pre-sales,

• business development,

• product strategy,

• service delivery,

• customer success,

• and leadership of global programs.

 

I've had the pleasure of guiding international teams and working in various Oracle EMEA Strategy Boards, where my multi-functional background has been instrumental in sparking and steering numerous European and global initiatives.

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While collaborating with senior professionals, I realised the impactful value of my business insights and the remarkable speed at which transformations can take root within dynamic organisations.

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CEOs and Sales Leaders are passionate experts in their domains and industries. Yet, despite past investments in sales and marketing teams and technology, they often struggle to achieve a continuous flow of sales leads that support their revenue growth ambitions.

This is where my extensive business experience comes into play. I help my clients adopt an integrated business development strategy based on existing situations, teams, and systems, with some pragmatic changes to achieve industry best practices.

 

Witnessing the swift impact of collaboratively crafted strategies feels wonderful. It is a win-win scenario for my clients and myself.